My role(s): Videographer, Editor

This is one of a series of seven videos I shot and edited over the course of two days at IMTS 2026. This one focuses on how ATI’s tool changers are being used in factory and lab automation.

The videos were leveraged as a LinkedIn campaign to advertise ATI’s presence at the show. The videos received an excellent 7% average engagement rate over the course of the week-long campaign.